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The Challenge

The Etam Group is a French clothing retailer company active in Europe and in China with a total yearly turnover of 1 134.5 million Euros in 2010. During the past few years, the business of Etam has greatly progressed in China. Counting more than 3000 points of sale solely in China, presenting 6 major brands and with a strong investment in the company’s image, Etam has become one of the most reckoned companies focusing in the popular, young and fashionable clothing and apparels in Chinese market. Etam has established its E-Commerce platform in 2006, and hopes to build today a new official website, hoping to enter into the new era in the Chinese E-Commerce market with a brand new look.

After several communications, Etam appoints BysoftChina to build this new E-Commerce platform. Read more »

The Challenge

The Sweet Life group is an innovative producer of high quality sweeteners, breath mints and semi-pharmaceutical products. They have sales offices in Switzerland, the Netherlands, Russia, Hong Kong, and China. Boasting a European standard manufacturing facility located in the heart of the Pearl River delta in China, Sweet Life combines the best of both worlds to produce a creative range of sugar-free and special nutritive products. Sweet Life entrusts BysoftChina to develop a new website to present their company image, products, events and etc.

The Solution

Tailor-made Design:

Our senior designer in BysoftChina has created a whole set of cool and fancy looking visual elements, toreflect the style and feelaccording to the customer’s requirement. A huge amount of images with vivid colors make sure that the customer’s brand image will be easier to be remembered and liked by most of the Chinese market.

Content Management System:

• The project was built on world famous Joomla! CMS platform to help Sweet Life to easily manage entire website contents from a single menu item to page content.
• BysoftChina provided an easy-to-use product management system along with the CMS for products manipulation.

Multilingual Website:

The website is available in both English and Simplified Chinese, to meet the needs to promote the product and brand image to both Chinese and foreign end clients. Sweet Life could even add more and more language versions autonomously in the Backend.

The Results

With this new website based on the Joomla! Content Management System, Sweet Life can now easily update information, create new product, events, news and articles any time he wishes, using the powerful Backend interface of the system autonomously. This significantly reduces the trouble and the cost of demanding a third party company to modify codes for the website, just to add a presentation of a new product.

The Challenge

KAISER + KRAFT is one of the leading suppliers of office, workshop and warehouse equipment in the world with 44 subsidiaries in 27 countries throughout Europe, North America and Asia. KAISER + KRAFT China and KAISER + KRAFT Japan entrusted BysoftChina, a Magento Professional Partner, to deploy a new eCommerce system that supports their business goals in Asia-Pacific. This project required servers in Hong Kong, China Mainland and Japan, all of which demand a rigorous level of data synchronization and data security.

With multiple servers and multiple instances of Enterprise, KAISER + KRAFT takes full advantage of the Magento Enterprise content staging feature.

The Solution

BysoftChina introduced the idea of applying three separate Magento Enterprise systems into each server with data synchronization among the different servers using the Magento API. A backend tool allows the administrator to automatically synchronize product pricing and inventory data with the information on KAISER + KRAFT’s AS400 ERP system. With multiple servers and multiple instances of Enterprise, KAISER + KRAFT takes full advantage of the Magento Enterprise content staging feature. KAISER + KRAFT China and KAISER + KRAFT Japan are able to share a common backend with different administrators who are able to manage data on the Chinese and Japanese websites.

Managing Thousands & Thousands of Products

BysoftChina developed a complete and reliable data import module which saved significantly on data entry. With so many products (and sub-categories of products), Bysoft developed a grouped product structure for KAISER + KRAFT that allows the administrators to quickly and easily create and manage products at all levels. Bysoft and Magento made it easy for users to find any product among thousands of choices with intelligent search functionality and a multi-option filter in the product category page that helps direct users to requested product pages. Products are clearly displayed in tables that make it very intuitive for consumers to understand the product choices. The administrator can easily define which property to use in the filter and the order to display the products on the frontend.

Bysoft and Magento made it easy for users to find any product among thousands of choices with intelligent search functionality and a multi-option filter.

Bysoft designed the KAISER + KRAFT websites so that their completely localized online stores match the color scheme of their popular print catalogs, making adoption of the online stores easy and seamless for even the most loyal of catalog customers. Additional functional such as the ability to input a six digit product code to directly add the product into the shopping cart makes the shopping and purchasing process easier for consumers.

“We are happy that we chose BysoftChina as our partner because of their detailed planning, high quality standards and outstanding service. We are very pleased that Bysoft used Magento because we now have localized online stores with all of the functionality we need and backend integration that makes our system administrators happy,” said Liu Yang, Chief Marketing Office, KAISER + KRAFT China. With such a large product catalog, performance is critical to help ensure consumer satisfaction. Bysoft implemented the full-page caching and Solr search capabilities of Magento along with Layered Navigation Pro from Aitoc for the product list page.

“The flexibility of Magento Enterprise was a very large benefit for this implementation,” said Cyril Drouin, CEO of BysoftChina. “KAISER + KRAFT has around 100 attributes for each attribute set. This could have been very problematic, but not with Magento. The multistore capabilities of Magento allowed us to code once and implement twice (for China and Japan), saving time and money.”

Although a very complex implementation, Bysoft was able to launch both the China and Japan sites within a four month time frame. KAISER + KRAFT were pleased with the speed and quality of the implementation as well as the user friendly frontend and enriched backend features.

To download the full PDF version of this Case Study
Please click Here.

More and more Internet companies are emerging nowadays, it is essential for you to select a technically qualified company. The number of certified engineers becomes a significant figure for determining the company’s development strength.

Bysoft takes pride in announcing that more than 20 Zend PHP certified engineers, 4 eZ Publish certified engineers and a number of Flex, Zend Framework and My SQL certified engineers in our company. In October, we have 3 more certified colleagues:

JavaScript certification: Chris

Flex certification: Chad

Zend PHP certification: Eason

Bysoft makes itself stand out in the website construction market, because we rely on the professional services and excellent technical team. We thereafter introduce PHP talents dispatch services to our clients as our new practice.

Bysoft has been committed to providing our clients with better website construction service. If you have any suggestion, please contact us. We are honored to have your attention and help.

In the web technical industry, the engineers are the crucial part for the domain, and the certified engineers become more and more important for a web construction company. Here we will introduce the main international web technical certifications; they represent a symbol of high level web engineer.

Zend PHP 5:

Becoming PHP certified is a measure of your experience in the world of PHP. The goal of the Zend PHP Certification program is to allow PHP professionals to attain the “Zend Certified Engineer” designation. This is identical in concept to other well know certification programs such as “Microsoft’s Certified Professionals (MCP)” and the “Sun Certified Java Programmer (SCJP)” programs. The Zend PHP Certification program aims at creating a measure of distinction that employers can use to evaluate prospective employees. Becoming a Zend Certified Engineer will help you to be a better programmer, and it will most likely improve the chances of your resume standing out from among other applicants vying for the same position.
The exam is created by an Advisory Board made up of thought leaders in the PHP community. Because the exam is created with specific skills, knowledge and competencies that are matched to real-world job functions, Zend Certifications provide a measure of technical distinction that employers use to evaluate prospective employees.

Flex certification:

An Adobe Certified Expert (ACE) is a person who has demonstrated a professional level in proficiency with one or more Adobe software products. To become an ACE, you must pass one or more product-specific proficiency exams and agree to the ACE terms and conditions.

Zend Framework certification:

The Zend Framework Certification is an industry-wide standard that recognizes the attainment of a professional level of expertise in using Zend Framework . This certification is also a measure of distinction that employers use to evaluate prospective employees.
The exam is created by an Advisory Board made up of thought leaders in the PHP community. Because the exam is created with specific skills, knowledge and competencies that are matched to real-world job functions, Zend Certifications provide a measure of technical distinction that employers use to evaluate prospective employees.

eZ Publish certification:

The eZ certification program expands the services offered by eZ Systems by providing a suite of exams that can be taken by individuals to verify their skills with various aspects of eZ Publish.

My SQL certification:

MySQL certification lays the foundation for becoming a trusted and valuable resource for your company and customers. MySQL certifications are available for Developers, DBAs and for those specializing in MySQL Cluster technologies.

Bysoft is very proud to announce that more than half of its engineers are certified in Bysoft key technologies, we have until now more than 20 Zend PHP 5 certified engineers, and 3 eZ Publish certified engineers and 1 for each of Flex certification, Zend Framework and My SQL certifications, only in month of August, we have 8 more new certified colleagues:

Zend PHP 5?Lincoln, Tony, Jachie, Dean, Mickael, Joshua
EZ Publish: Cavin
My SQL: Chad

With the talent and professional skill of our technical team, Bysoft’s products stand out in the market, and Bysoft grow strongly with the engineers’ growth. We realized the management, operations, and technology’s improvement finally achieved a higher service quality.

To avoid the pitfalls of a site design that is too confusing, too ugly, or too experimental to be effective, the ecommerce site owner must strike a balance between leading-edge techniques and technologies, effectiveness, and aesthetics. So, in this article of “Web Design Tips” we will outline the laws for ecommerce site navigation design based on our projects experience to help any ecommerce business. Read more »

To avoid the pitfalls of a site design that is too confusing, too ugly, or too experimental to be effective, the ecommerce site owner must strike a balance between leading-edge techniques and technologies, effectiveness, and aesthetics. So, in this article of “Web Design Tips” we will outline the laws for ecommerce site navigation design based on our projects experience to help any ecommerce business. Read more »

In this topic, you may find Standard development workflow/Prepare working environment/Layout comprehension/Introduce Block/Understand header and footer elements
design-integration-guideline.pdf